Every year as Valentine’s Day approaches, many customers notice that flower prices, particularly roses, are higher than usual.
This isn’t simply a price increase by flower shops — it’s the result of several global factors happening at the same time.
At Best Bloom Buddy, we believe in being transparent about why this special season affects flower pricing.
🌍 1. Global Demand Skyrockets at the Same Time
Valentine’s Day is one of the biggest flower-giving occasions worldwide. Millions of people buy flowers within just a few days — especially red roses, the universal symbol of love.
When demand increases dramatically across the globe, farms and suppliers raise prices accordingly. This is a natural market response to extremely high seasonal demand.
🌹 2. Valentine’s Roses Must Meet Premium Quality Standards
Roses used for Valentine’s Day bouquets are not ordinary blooms. They are carefully selected for:
- Large, beautiful flower heads
- Strong, long stems
- Freshness that lasts through transport
- Perfect appearance for gifting
Only a limited number of roses meet these premium standards, which increases their cost.
🚚 3. Higher Transportation & Cold Chain Costs
Fresh flowers are delicate and require controlled temperatures during shipping. Around Valentine’s Day:
- Air cargo and refrigerated transport become fully booked
- Shipping must be faster to meet delivery dates
- Logistics companies operate at peak capacity
These factors significantly increase transportation expenses, which are reflected in final flower prices.
⏰ 4. Increased Labor and Operational Costs
Florists work at an intense pace during this season. To ensure every bouquet is perfect and delivered on time, flower shops must:
- Prepare a large number of bouquets in a short period
- Extend working hours
- Hire additional staff
- Manage high delivery volumes in one day
These seasonal labor and operational costs are much higher than usual.
💐 5. You’re Not Just Buying Flowers — You’re Buying a Moment
Valentine’s Day is about more than just flowers. It’s about:
- Expressing love
- Creating memories
- Making someone feel truly special
Florists must ensure top quality, beautiful presentation, and reliable delivery — all during the busiest floral season of the year.
In Summary
Flower prices rise during Valentine’s Day because of:
✔ Global demand surge
✔ Limited supply of premium roses
✔ Higher shipping and logistics costs
✔ Increased labor and operational expenses
It’s not simply a store price increase — it’s the result of the entire global flower industry entering its peak season.
At Best Bloom Buddy, we remain committed to delivering fresh, beautiful flowers with care, even during the busiest time of the year. 🌹
